Marketing and Communications Manager


Reports to: Executive Director 

Interfaces with: Marketing Task Force, Artistic Director, PR Rep, Development Coordinator, Grant Writer

Summary of Duties: 

The Marketing and Communications Manager is responsible for strategic oversight, planning, branding, and execution of all marketing campaigns, communications strategies, and publications for Opera Parallèle (OP). Works closely with Executive Director, Artistic Director, other staff, PR rep and Board committees to meet earned revenue goals and ensure the smooth running of operations, including but not limited to the duties outlined below:

Marketing (90%)

  • With ED and OP Marketing Task Force, create annual marketing campaign to broaden visibility for OP on a year-round basis
  • Create and articulate comprehensive marketing plans and budgets designed to achieve earned revenue goals for each production
  • Interface with PR consultant
  • Create ticket pricing strategies, audience and trend analyses
  • Serve as prime liaison to box office venues/partners to generate updated reports and reconciliation of box office transactions post-closing night
  • Oversee website maintenance and update content on a regular basis 
  • Write and curate all e-blasts and external communication content
  • Provide direction to OP’s graphic designer
  • Project manage all printed publications including program books, and marketing and development collateral; write or curate content

Other (10%)

  • Provide support and data for grant materials and Data Arts as needed
  • Provide support for mailings (mailhouse, mail merges, list selection/segmentation)
  • Provide board support as needed
  • Provide event support, as needed

Qualifications 

  • Prior non-profit arts marketing and communications experience
  • Strong writing skills (institutional, fundraising, and marketing), editor, and proofreader.
  • Experience with branding and communications strategies.
  • Team player, consensus builder, good listener
  • High level of proficiency with word processing and spreadsheets. Experience with donor management software highly desirable. Opera Parallèle uses MS Office products, mostly on a Mac platform, and DonorSnap 
  • Self motivated and independent professional 
  • Strong relationship manager 
  • Knowledge of SF and Bay Area communities 
  • Interest and/or background in opera, contemporary music/art, music education, or other performing arts 
  • Exemplary professional and personal references (minimum 3) 

Non-exempt, full time, year-round role. Baseline annual salary is $45k – $50k plus monthly health benefit stipend, flexible work hours (Fridays are off days, except for events/performances). Vacation, personal days, recognized federal holidays.

To Apply:
Send cover letter, résumé, and references to debbie@operaparallele.org